JAMMU, FEBRUARY 14: Directorate of Information and Public Relations (DIPR) today organised a day-long workshop on ‘Ethical Journalism and the Evolving Landscape of Journalism’, for Mediapersons of Jammu at Media Complex here.
The objective of the workshop was to sensitise the media professionals and communication practitioners about the changing dynamics of journalism and the critical importance of ethical standards in the present digital age.
During the workshop, Regional Director IIMC Jammu, Dr. Dilip Kumar and Assistant Professor, Vishav were the resource persons.
The Resource persons enlightened the participants on emerging trends in journalism, challenges posed by misinformation, and the growing influence of digital platforms on news consumption and dissemination. They also spoke in length about the ethics in journalism and importance of ethical journalism in view of rising AI use in Journalism as well as digital journalism.
Speaking on the occasion, Director Information, Nitish Rajora highlighted the vital responsibility of journalists in the present scenario, stressing that the role of the media extends beyond reporting facts to shaping informed, balanced and responsible public opinion.
“Journalists today operate in a fast-paced environment where information travels instantly. This makes adherence to ethical principles like accuracy, fairness, objectivity and accountability more important than ever”, he said.
He also underscored the need for continuous capacity building to keep pace with technological advancements and evolving audience expectations.
The Director underlined the need for constant interaction between DIPR and Mediapersons, adding that the department will make it a regular feature to organise get togethers for Journalists .
In his welcome address, Joint Director Information (hqr), Dr. Zahoor Ahmad Raina spoke about the role of media in present scenario. He also highlighted about the importance of fairness and credibility in the media.
Joint Director Information Jammu, Deepak Dubey in his concluding remarks emphasized on the role of Mediapersons in present scenario of evolving digital age. He also said such workshops will be conducted in coming times also to strengthen collaborations between media institutions and government departments to promote professional excellence, transparency and responsible journalism.
During the workshop, an interactive session was also held between the participants and resource persons, sharing experiences and seeking guidance on ethical dilemmas faced in professional practice.
Deputy Director Information (PR), Javid Ahmad Rather; Information Officer Alka Misra alongwith other officers and officials of DIPR were present on the occasion.
The workshop was attended by Mediapersons of various National and local Media organisations.
