Reasi | : In continuation of its outreach initiative, Jammu and Kashmir Trade Promotion Organisation (JKTPO) organised a District-Level Digital Financing Awareness Workshop at Reasi under the World Bank supported Raising and Accelerating MSME Performance (RAMP) Programme.
Initiating the district-level series at Kathua, the Reasi workshop marks another significant step towards deepening credit penetration and promoting digital financial inclusion among MSMEs at the grassroots level across Jammu and Kashmir.
The primary objective of these awareness drives is to on-board local and small MSMEs and SHGs and facilitate them improved access to digital financial services.
The Awareness Workshop witnessed the participation of over 150MSMEs/SHGs from diverse sectors. They were sensitized to the importance of digital integration in financial management and expanding their access to formal and alternative credit channels.
Delivering the welcome and inaugural address, Faculty JKTPO, Vishal Ray briefly underscored the importance of financial literacy and digital adoption for enhancing MSME competitiveness and strengthening SHG-led micro-enterprises. He encouraged entrepreneurs and SHG members to proactively engage with participating financial institutions and leverage digital lending platforms for sustainable business growth.
Participating Non-Banking Financial Companies (NBFCs/MFIs) conducted detailed awareness sessions on their lending products, microfinance models, digital loan processing systems and flexible repayment mechanisms tailored for micro and small enterprises.
The representatives elaborated on their credit assessment methodologies, digital onboarding processes and collateral-light financing options, enabling MSMEs to better understand practical pathways for accessing timely finance.
