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Nutraj launches ‘The Nut Lounge’ in Jammu

KH Business Desk by KH Business Desk
January 13, 2022
in Business
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Srinagar |: India’s leading Nuts & Dried Fruit brand ,Nutraj expands its retail footprint with its second store, ‘The Nut Lounge’ in Jammu. The first store was opened recently at Jammu Airport followed by the current one at ‘ChanniHimmat’.
The plush store was inaugurated by Mr. RanjanPrakash Thakur, IRTS, Principal Secretary- Industries & Commerce, J&K .Ms. AnooMalhotra, Director, Industries & Commerce, Jammu also graced the occasion with her presence.
Speaking on the occasion, Mr. RanjanPrakash said ‘Team Nutraj’ deserves applauds for setting up such specialty store aimed at bringing & making available, best of Nuts, Dried Fruits, Berries along with ‘Value Added Innovative Products’ to the people of Jammu, all under one roof.
The Nut Lounge are theme-based specialty stores that are a new and unique concept in the world of retail. They are a one stop shop for all the nuts, seeds & dried fruit needs, that aims to offer a world class retail experience to the consumers. It currently offers more than 300 variants of globally sourced nuts, dry fruits, seeds & berries in delectable flavours, trail mixes & much more- all under one roof, thereby becoming India’s largest & most premium chain of retail outlets in the category.
For Mr. Gagan Jain, director of the company, having such a store on his ‘home soil’ is an overwhelming emotional moment- making available the best of globally sourced products in the category to his very own people of Jammu, is for him a personal triumph of long held ambition. Mr. Gunjan Jain, MD shared his company’s vision of having such multi-stores across the country with an aim to bring the best of healthy foods and snacks to the consumers, thus keeping the flag of ‘Swasthya Bharat Abhiyan’ flying.
The homegrown company VKC Nuts has deep roots of four generations, since, 1926, in its very own ‘City of Temples’. it made its first tiny step outside Jammu with a small one room office in Delhi in 2009- has now come back to serve its people, enriched in experience, strength and with a hard-earned global recognition as India’s leading Nuts & Dried Fruit Company. Awards like one of the India’s Leading Emerging SMEs & India’s Small Giants by MSME, Govt. of India, among others came along, as the company grew in stature and strength.
Today, the company’s flagship brand ‘Nutraj’ symbolizes quality and commitment- setting a benchmark for the competition to emulate, it continues to enjoy patronage of its esteemed customers in all segments it caters to and they are growing in numbers every day across all geographies of the country. The opening of Jammu Stores is a continuation of its commitment to expand retail base in key cities with an aim to bring the best assortment of ‘Globally Sourced’ Nuts & Dried Fruits, to its patrons- all under one roof.

KH Business Desk

KH Business Desk

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The publication of “Kashmir Horizon” as an English daily was started with a modest attempt on May 19, 2008.It has been a Himalayan attempt for “The Kashmir Horizon” to survive the challenges posed to journalism in the violence fraught place like Jammu & Kashmir.

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