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Sarmad visits Kokernag, says destination shall be promoted to its befitting prestige

KH Business Desk by KH Business Desk
July 7, 2021
in Business
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Sarmad asks Tourism unit heads to be innovative in promoting, preserving destinations
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Anantnag: Secretary, Tourism & Culture, Sarmad Hafeez Tuesday visited picturesque Kokernag and threw open many tourist facilities for the convenience of the visitors.
Interacting with the locals and visitors, Sarmad Hafeez said the Government intends to promote Kokernag to its befitting prestige and historicity for which many initiatives have been planned.
The Tourism Secretary pointed out that as a matter of policy the Department has decided to expose lesser known destinations to tourist visibility. He said destinations like Sonmarg, Yousmarg, Doodpathri etc. are already being brought in the visibility spectrum of tourists and events in Adventure, recreation and promotional areas shall be held soon at Kokernag also to make it equally attractive for tourists.
Sarmad Hafeez said the Government has also decided that cleanliness and sanitation shall be maintained at all the tourist destinations across Jammu & Kashmir. For this, he said, regular sanitation drives are being held at the tourist destinations besides conducting awareness camps for the locals and stakeholders equally for maintaining the ecology of tourist places for their upkeep.
Director, Tourism, Kashmir, Dr. G N Itoo, Director, Tourism, Jammu, Vivekanand Rai, CEO, Kokernag Development Authority and other senior officers besides members of local PRIs were present on the occasion.

KH Business Desk

KH Business Desk

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The publication of “Kashmir Horizon” as an English daily was started with a modest attempt on May 19, 2008.It has been a Himalayan attempt for “The Kashmir Horizon” to survive the challenges posed to journalism in the violence fraught place like Jammu & Kashmir.

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