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Home Opinion Editorial

Arrival Of National Health Brands In Kashmir

From Editor's Desk by From Editor's Desk
January 21, 2026
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“The arrival of national healthcare brands like Meerz, PARAS, and Ujala Cygnus into Srinagar marks a shift toward a highly competitive private medical ecosystem in Kashmir. This expansion is placing significant pressure on both the public health sector and long-standing local private hospitals.”

The healthcare facilities are spreading wings fast in Kashmir particularly Srinagar the summer capital. The launch of Meerz Healthcare hospital is just an addition to many private hospitals of national repute launched in recent years in Srinagar. The launch of PARAS Health, UJala Cygnus, Amandeep and now Meerz heath care hospital shows an increasing shift toward a competitive healthcare ecosystem in Kashmir Valley. The launch of national health brands in private sector has brought under tremendous stress the growth of both the Government and as well as the local private hospital like Noora, Florence and Modern hospital operating in different part of Srinagar for over a decade now. While arrival of national brands in the private health sector in Kashmir has reduced the scope for referrals to top hospitals like Fortis in Mohali Punjab or Medanta in Delhi for advanced procedures, the Government hospitals and local hospitals are under constant pressure to upgrade their own infrastructural facilities and healthcare delivery systems to stay in competition with the top national health brands arriving Srinagar month after month and year after year. The expansion of the health care services in private sector is alleviating position of health care system and opening doors for livelihoods for the local health professionals in Kashmir Valley. In view of the growing popularity of high-cost health care facilities in private sector a constant pressure is developing on Health and Medical Education Department to fill infrastructural gaps in the Government-run referral hospitals. Despite the presence of dedicated medical professionals in the public sector, issues Irrefutable fact is that overcrowding, aging diagnostic equipment, and administrative bottlenecks continue to drive people of lower income groups to Government run hospitals.

“While private healthcare expansion in Kashmir introduces advanced technology and retains local talent, it creates a significant socioeconomic divide between the wealthy and low-income groups. This shift serves as a critical signal for the J&K Government to bridge infrastructural gaps and upgrade public healthcare delivery to ensure equitable access.”

Ultimately a robust, modern and efficient public system is must to cater to the health facilities of the people of low income groups who cannot afford high cost health care facilities at top private hospitals.  Though expansion of private healthcare services in the Kashmir Valley is  elevating the overall healthcare landscape by introducing cutting-edge technology and creating job opportunities for local health professionals who are otherwise  forced to proceed abroad for jobs  but this expansion of private hospitals has exposed a widening chasm between those who can afford high cost health facilities at private hospitals and the people of low income groups who remain tethered to the public health system. For Health & Medical Education Department of the Jammu & Kashmir Government the expansion of private hospitals is not only a matter of competition but a call to fill the infrastructural gapes for improving the health care delivery system at state run hospitals across Jammu & Kashmir.

From Editor's Desk

From Editor's Desk

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The publication of “Kashmir Horizon” as an English daily was started with a modest attempt on May 19, 2008.It has been a Himalayan attempt for “The Kashmir Horizon” to survive the challenges posed to journalism in the violence fraught place like Jammu & Kashmir.

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