Srinagar : While pursuing the Department’s vision of introducing/promoting the Kashmir based vegetables, spices, and other agriculture commodities on the global marketing platform so that the farmers/agriculture entrepreneurs and other stakeholders from Jammu and Kashmir could play a role in, experience the new horizons of, global agriculture economy Department of Agriculture Kashmir in collaboration with an international marketing group (Lulu Group) in a first of its kind move has showcased the Kashmir specific vegetables, spices, cereals (Kale, Turnip, Carrot, White Radish (Long), Cauliflower, Broccoli, Lotus roots, Rice, Dried Mushrooms and Saffron), at Dubai (UAE).
On the above mentioned initiative, Director Agriculture Kashmir Chowdhary Mohammad Iqbal said the Department of Agriculture Kashmir under the supervision of Principal Secretary AP&FWD Navin Kumar Chowdhary is working on a long term ambitious plan to strengthen agriculture sector in J&K and a number of initiatives including integrated farming approach, diversification of agriculture, organic way of cultivation, introduction of new marketing channels, MoUs with different stakeholders, e-marketing of saffron at IIKSTC Dussoo, etc have been taken. Department has already introduced Kashmir specific vegetables and other agriculture products at different marketing platforms in and outside Jammu and Kashmir.
Earlier, the vegetable consignment was sent to UAE from Srinagar International Airport and the entire operation of grading, packing, labeling was conducted under the strict supervision of Director Agriculture Kashmir. Pertinently, all the global requirements for the international trade of vegetables and other agricultural commodities were considered while sending the consignment to UAE.
Director Agriculture said that so far as the recent initiative of sending vegetables to UAE is concerned, it will open a new window for Kashmir Specific vegetables, agri products/ commodities, spices to a new global marketing arena.
